Year : 2018 | Volume
: 22 | Issue : 6 | Page : 467-
Increasing visibility to promote science and speciality activities amongst members and general public
Secretary, Indian Society of Periodontology, Professor and Head, Department of Periodontics and Implantology, VSPM Dental College and Research Centre, Digdoh Hills, Hingna Road, Nagpur - 440 019, Maharashtra, India
Secretary, Indian Society of Periodontology, Professor and Head, Department of Periodontics and Implantology, VSPM Dental College and Research Centre, Digdoh Hills, Hingna Road, Nagpur - 440 019, Maharashtra
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Kolte A. Increasing visibility to promote science and speciality activities amongst members and general public.J Indian Soc Periodontol 2018;22:467-467
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Kolte A. Increasing visibility to promote science and speciality activities amongst members and general public. J Indian Soc Periodontol [serial online] 2018 [cited 2020 Jun 2 ];22:467-467
Available from: http://www.jisponline.com/text.asp?2018/22/6/467/244570
As a speciality society we have been conducting activities for our members and the general public throughout the year and this has been going on since decades. However, one of the major differences I have noticed in the current year is the activities are getting noticed by members on a regular basis. It was a conscious effort on our part especially our President Dr. Nitin Dani and which was implemented in the right perspective that the benefits could be felt in terms of members discussing the activities and providing positive feedback on the same with some of them suggesting newer ventures which can be undertaken as a society for the public welfare. There were many a member who were not even in the knowhow of these activities. This was a truly new and a creative way of promoting our society activities and getting noticed amongst the general public as well as the members.
In addition, it was also noticed that the mere presence of the key office bearers in the ISP events generates a lot of enthusiasm amongst the organising team members which ultimately results in better coordination and a presentable show even in these activities. Organising such activities at regional centres, as has been the tradition will definitely help us in attracting the younger generations into the speciality.
These small initiatives have generated interest amongst the members and which can be noticed through an increased communication from the members for organising activities and participating in them. There is also an increase in mails regarding updating of the addresses which shows the willingness of the members in receiving communications and participation in the activities. It was not only the social media pictures that were used but a more improvised way was by preparing video clippings put up on the social media about the events such as that of Integrate at Bhubaneshwar which are universally appreciated and do increase the visibility for the society and its activities.
The Oral Hygiene Day activity was celebrated this year in more than 100 Dental institutions and voluntary social organisations, which is quite creditable as we are seeing an increase in the number of centres participating actively in creating awareness in the public. One of the unique features this year was again the use of social media and video clippings in propagating the preventive measures in oral hygiene maintenance by some of the centres such as Meenakshi Ammal Dental College, Chennai and Govt. Dental College, Mumbai. Such ideas provide an opportunity to convey our messages to the target audiences and since they are visible to a lot of people the numbers go on increasing.
We at the ISP Head office are in the process of making videos for highlighting our specialty. It may be a few months' time which will be required to come up with the videos that can be then circulated. A small and positive individual initiative and effort in this direction will ensure an overall progress of the society. Let us strive to make our society strong, and be seen more assertive on the issues which confront our profession.